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Good morning and Happy Friday! It’s been kind of a soothing week here, soft rain…kind of nice, actually. The trees continue to change color, although the rains have caused a lot of leaves to fall, so we have a lot of naked trees, already!

I’ve been thinking about strategy a lot this week, as I suspect we all are, since it’s our area of focus this month. In fact, I spent some time reading about it just yesterday, as I’ve recently completed the StrengthsFinder assessment, and my strongest talent/strength is strategist. The description depicts one who quickly picks up on patterns, envisions the diverse paths one could take, quickly considers the various consequences, culling options all the while, eventually landing on the most effective path to the desired outcome.

It’s a timely concept as I have been working towards a significant transition in my life and it is coming closer…in fact, I’ll be able to share more details with you very soon. As I’m in this “wiggly” space, I am, in fact, very much in a strategizing mind-set. And, as I don’t believe in coincidence, this month’s focus on strategy has been a little more thought provoking for me than some of the other topics we’ve covered to-date.

Having reached this turning point, finally, I intend to “celebrate” this afternoon by treating myself to a scoop of Hershey’s Peanut Butter Cup ice cream (it is suspiciously nearly exactly the same as Baskin Robbins’ Peanut Butter and Chocolate…which isn’t available locally!) on my way home…and then we begin the weekend.

As usual, mine will be a mix of work and family time. I need to go back through some bookkeeping (not my strong suit and I’m learning a new system) and make some corrections. We’ve been invited to an “end of summer” party at a friend’s house. Some writing time, some resting time, and yoga. I am also looking more seriously at what’s going on the next couple of months — not just holidays but also end-of-year activities and planning for 2014.

How will you spend your weekend?

What thought have you given to the next 2-1/2 months?

Have you taken an inventory of your accomplishments and your progress-to-date towards your 2013 goals?

What can you do this weekend to prepare yourself for the week and weeks ahead?

What can you do to nurture yourself this weekend?

Who else needs your time and attention?

What have you been putting off that you just finally need to tackle?

However you spend it, I hope it’s intentional!

It’s time to take inventory of our assets.

What are the two greatest assets in your organization?

Why are the they greatest assets — what do they enable your organization to do that you wouldn’t be able to if you didn’t have them?

How can you more fully employ them?

When you look at your assets, what gaps are there?

What can you do to fill the gaps?

Be sure to spend some time looking at this from both a short-term and a long-term perspective.

How often have you heard someone say, “People are your most valuable asset.” I’ve heard it spoken countless times in interviews…and frankly, I’ve said it myself countless times. There’s a subtle difference here, though, and I’m certain you are already aware of it. Often, the people who say this are not sincere…they may want to believe it and may want to behave as if it were true, some even truly believe they treat their people as such, but it simply isn’t the case.

I truly do believe it. Technology can be bought and sold; the same can be said of machinery and equipment. The key difference maker in any business is the people. They build, run, and maintain all the “stuff” and have a choice, daily, to show up with 100% effort or not. They can choose to nurture your business or sabotage it. They can choose to take good care of your equipment, damage it deliberately, or allow it to fall into disrepair. They are the face of your company in your community, with your customers, vendors, and other partners.

All others things being equal, they can be your secret weapon! All that is required is treating them well…offering trust and behaving in a trustworthy manner; treating them with respect and behaving in a respectable manner; getting to know who they are and treating them as individuals with lives outside your business; and showing them genuine appreciation for what they have to offer and what they do for your business. This is as true for your vendors, customers, and other partners as it is for your employees.

If you haven’t given this much thought lately, I encourage you to spend some time with this today; get out your journal and answer these questions:

How would your partners, vendors, customers, and employees say you are showing you appreciate them?

How would they say you are at building trust with them?

What words can you use — backed up by consistent behaviors — that will help you demonstrate your appreciation, trust, and value for each of these groups of people who have the power to make or break you and your business?

What steps can you take today, and in the coming weeks, to ensure you are on track here and to make adjustments if needed?

What’s holding you back? Now that you are focused on this, and have some clarity around it, get started!

Taking excellent care of the people connected with your business is one of the best business strategies you can have!