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Please forgive me, faithful readers, for being so late with today’s post. I allowed myself to “unplug” over a long weekend, and didn’t think to take my material with me for today. I apologize! That said, let’s get started with Week Four of Excellence.

Excellence is doing small things in a big way!

If you had the chance to interview successful leaders, any number of them, I’m confident they will tell you they have developed and follow habits, systems, and processes daily, regardless of what they are working on, and excellence is no different.

Excellence is to do a common thing in an uncommon way.   ~Booker T Washington

I am reminded of stories of moms and dads who take the time to write personalized notes and slip them into their children’s lunches every day. Very thoughtful! It takes time, energy, and discipline to maintain this kind of schedule five days a week; but any child who has been on the receiving end of this practice will tell you what an enormous difference it makes in their life!

I am reminded of the time I participated in a FranklinCovey workshop called Focus — all about setting priorities and making our time intentionally productive. The facilitator shared that he flew a lot, facilitating classes all around the country. He said that on one particular flight, the Pilot took the time to write a note (on the back of her business cards) to each passenger flying first class, thanking them for choosing that particular airline and trusting her and her crew to get them to their destination safely. He spoke with her about it, because he was very impressed she had taken the time to do it. She explained that she felt blessed to have her job and wanted her passengers to know this. Because during flight we are often on aut0-pilot, she had a lot of time during a flight that she could choose how to spend, and she chose to spend her time connecting with others.

I am reminded of my mother. She was a server in coffee shops for decades. On occasion, she would leave one restaurant and take a job in another. Consistently, her customers followed her from one place to another. Turns out their loyalty was to her, not the restaurant! I was too young at the time to ask any of these people why they followed her, but clearly they valued something she offered…attitude, service…I can only guess, but clearly she was doing something with excellence!

Each of these people put their “signature” on what they did, focusing on excellence. Today, think of ways you can put your personal signature on what you do, by modeling excellence.

In today’s business climate, competition is fierce; but I’m sure I don’t have to tell you that. Maintaining the status quo in terms of performance is a sure-fire way for your business to not be in business very long. What do you think will happen to your team or business if you aren’t striving to exceed expectations?

What do you think the outcome would be for you, your team, your organization, your customers, and your competition?

Seems like a simple question, but the implications could be staggering.

Spend some time with this one today and let me know what you come up with.

Wednesday is work with your team day! Take some time with your team, today, to create a strategy for exceeding your customers’ expectations. Ask each person to share a brief story of a product or service experience that exceeded their expectations. Then, as a team, evaluate current expectations and satisfaction with your product or service.

First, have each person answer this question: What do our customers expect from our product or service?

Then: Are we currently meeting these expectations?

If the answer to the second question is “no,” you will first need to make changes to meet those expectations, before you can exceed them.

Next, gather ideas on how you could exceed your customers’ expectations for your organization or team going forward.

Ask: What could we do to exceed our customers’ expectations?

Then: How will we implement these ideas?

Be realistic, and pick two to three ideas you can begin to implement right away…What will they be?