I read this story a while back about a young woman whose bike was stolen while she was at work. She worked full-time to put herself through school, attending only part time, and the bike was her only source of transportation. Out of frustration, she posted an angry note to the thief on a nearby lamp post, knowing the thief would likely never see it; she said it felt good to “vent.”

Someone did see the note, tweeted a photo of it, and the story ended up on the news where it attracted the attention of someone who had had a similar experience when he was in college. He replaced her bike, with a catch: She would have to buy a bike for someone in need by her 59th birthday (within 40 years)!

I firmly believe in paying it forward and do so whenever I am able…sometimes even when I feel like it’s a stretch for me financially. It feels good. And it pays off. In recent months, at a local toll bridge I cross a couple of times a month, I’ve benefitted from the person in the car in front of me paying my toll (this is a habit I practice every time I cross the bridge), so I have paid the toll for the car behind me anyway. Usually, what I see in my side mirror as I drive away is the person in the car behind me pull their hand — with their money — back into the car and drive thru. Most recently, however, the truck in front paid for me, I already had a dollar ready (the toll is 50 cents per car), so I gave it to the toll taker anyway, and pulled away, watching the car behind me. The woman behind me also handed over a dollar…I’ve been wondering how many cars went thru that day — before and after me — before someone broke the chain.

I hadn’t thought about the concept of paying it forward with a catch, until I read this story, but I like it. On the one hand, we would hope someone would do this because they genuinely had a desire to give of themselves and help someone else. The truth is, I think, that most people are so busy being busy, they simply don’t think about these kinds of opportunities. And we often discover that people who are given what they need don’t value it as much as if they have to work for it or personally invest in it themselves…So, perhaps, by paying it forward with a catch — setting the expectation that the recipient also participate in paying it forward in some way — might jar enough people out of their habit of running on auto-pilot, and start them thinking about how they can make a difference in the life of someone else.

It doesn’t have to be a grand gesture. Perhaps buying a bike for someone else is not in your budget. That’s ok. But what about a toll on the road? Or a cup of coffee? Perhaps you could spring for someone else’s lunch?

What are your thoughts on this? What stories along these lines are you reading and how have they impacted your behavior?