Welcome to week 3 of our Intentional Leadership journey!

Today, we will focus on the incredible volume of messages the average person is exposed to in a day — anywhere between 247 and 3,000 — depending on which source you pull the research from,  and those sites are focused only on commercial (advertising and marketing) messages; what might the number be when you factor in all the personal and directly-related business messages we deal with in a day? Hard to wade through, aren’t they?

This is one reason we must “trumpet the vision” as we are working to inspire and motivate our organization. It’s oh-so-critical to make your vision as crystal clear and simple as possible, and then to say it over and over and over, and celebrate it, and link it to action… many times a day, every single day.

It probably sounds boring and tiring, but it’s true. People need to hear things a minimum of 12 twelve times, through a variety of different mediums, before they truly begin to notice and attend to a message. Repetition is critical. This does not mean you need to say exactly the same words the same way every single time.

Indeed, what will be more effective is to weave your vision into messages at a variety of levels. Connect it to the major initiatives your organization is undertaking. Tie it into what lower level teams are working on. Draw the lines to how individuals are helping your organization move closer to the vision.

Don’t necessarily be subtle and don’t assume they will quickly see all the connections you see. Draw them the picture over and over and over. Make the connections for them.

Today’s exercise is to spend some time considering how your vision has historically been communicated and reinforced. What has worked the best?

If you’re not sure, spend some time talking with your people today and ask them what the vision is. If they can’t tell you simply, you have some work to do.

If that’s the case, take some time to articulate your vision and really consider if it’s simple enough to grasp quickly. Think about how you can make it more real for your team or organization; what picture do you need to draw for them so they get it?

Who can help you? Remember, you need not be the only vision ambassador; you know the people who get it — enlist their help in communicating and reinforcing your vision throughout the organization, in a variety of different ways.

Let me know how I can help you.

My 20-year old niece posted this on her Facebook page Friday night:

You’re everything I want, but nothing that I need.

Pretty profound stuff for such a young woman. There’s nothing else in her post, so I have no idea if it came from a song, something she’s reading, something she heard from someone else, or just from her heart, but it got me thinking about what a vast difference there is between the two.

It’s easy enough to jot down a list of all the things I want…a new bed, vacation in Italy, a library in my house with floor-to-ceiling bookshelves filled with books and cozy chairs to snuggle into and read for hours, a cruise through the Inside Passage in Alaska, to see Chris Isaak in concert, again…and if I really want these things badly enough, they are all within my reach if I plan, prioritize, and save. But the point is, they are “wants,” truly not needs.

What I need is significantly different. I need nourishing food; adequate rest; regular exercise; to be surrounded by people who love, support, and nurture me; deep conversations with close friends; opportunities to learn and grow. Really pretty basic stuff, and yet so important.

Sure, it might be nice to have a closet full of new clothes and shoes, maybe a different car, a budget that would allow me to eat in restaurants every night of the week if I wanted or to go on vacation anywhere, anytime. But these things are just things; in the long run, they have no true and lasting value. They will not significantly add to the true quality of my life. They won’t make me a better or happier person. They won’t ensure my relationships are strong and healthy. They won’t make me different. They won’t make me better able to add value to others. They are, in fact, just more “stuff” to clutter up my life with. And for the past six months, or so, I have been actively working at cleaning out my drawers, closets, bookshelves, filing cabinets, and those never-ending boxes in the basement with a focus on getting rid of all this “stuff” that is cluttering up my home, my mind, and interfering with better energy and focus in my life.

The other consideration is that often we find ourselves wanting things we know are not healthy for us. For example, I love Peanut Butter and Chocolate ice cream from Baskin Robbins. But, I know for a fact that eating it daily is not a good idea! I’ve been in relationships with people I very much wanted in my life, but knew they were not healthy for me to be around.

As the girl said — everything I want and nothing I need.

I’m working on maintaining my focus on the needs, and can honestly tell you, I am feeling more balanced, healthier, more settled. Happy in my own skin, as the saying goes, and it’s a glorious thing.

What are the things you want, but know you don’t need?

What are the things in your life that are preventing you from becoming the very best version of you possible?

Is it time to give some serious consideration to this equation in your life, and maybe make some changes?

Let me know how I can help.

And it’s Friday, again. Did you take the challenge last week of planning for your weekend?

How did it work out?

What are your plans for this weekend?

As we come to the end of this second week on our Intentional Leadership journey, it’s time, again, to think about how we will spend the weekend. If you are like many, you will heave a sigh of relief of having made it through another whirlwind, hectic week.

I’m here to encourage you — again — to think about your weekends differently and consider the value to be enjoyed by thoughtfully planning how you will spend the time. As you do that, consider how you want to feel on Monday and take the steps necessary over the weekend to set yourself up for success with that.

As I said last week, it’s not my natural tendency to plan for the weekend unless traveling, but I’m trying it out. So, here’s what’s on my list:

I will take my son to arts & crafts, then on to the crafts store to buy supplies so he can make homemade Valentine’s for his Kindergarten class (I’m no Martha Stewart — there’s an easy to follow pattern in the latest issue of Parents magazine). If the snow that’s predicted actually comes, I’m sure we will spend considerable time playing in it!

I will make cranberry pot roast for dinner — mmmm yummy! Again, good food, nice dinner time, and cooking is very relaxing for me!

I will read at least an hour of something fun and an hour of something on growth.

I will call my parents. I will respond to some personal emails.

I will spend at least two hours working through curriculum in the John Maxwell Online University and at least two hours on business accounting.

And I will spend some time preparing for Monday.

As we all know, Monday is going to arrive; it always does. Won’t it feel much better to be ready for it?

Then take some time to think about the big things you have planned in the coming weeks and review your planner to ensure you have the time set aside to prepare for and meet whatever those commitments are.

Thank you for accompanying me on this journey — we have now finished month one – week two, of our Intentional Leadership Journey. Remember, success comes from taking steps and doing work each and every day, consistently over time. You’ll see the benefits of your efforts if you are persistent and consistent.

Have a great weekend, and I’ll “see” you on Monday!